London-based agency Together rebranded fintech platform Baselayer, creating a visual identity centered on a universal symbol system of plus, cross, and check marks to communicate trust and verification. The rebrand balances authority and modernity through a refined blue palette, modular CMS, and a typographic system combining Season Mix VF, Uncut Sans Variable, and Modern Era Mono. The project positions Baselayer as a credible yet progressive player in the financial technology space.
