Rebrand And Visual Identity For Playmate Aphrodisiac Chocolates

Unfound Studio reimagined Playmate, a wellness brand offering aphrodisiac chocolates, to better connect with modern couples. The new identity shifted from explicit to suggestive, using a lo-fi, social-first approach to encourage intimacy and conversation. Through playful touchpoints and relatable visuals, the brand now embodies connection, chemistry, and confidence.