Studio: Matchstic

Client: Fountain

Work: Brand Identity

Industry: Technology

Brand Strategy And Visual Identity For Fountain

Matchstic partnered with Fountain to reposition their brand as a leader in enterprise-level hiring technology for hourly workers. The rebrand introduced a kinetic visual identity with dynamic gradients and a refreshed color palette, emphasizing humanity and clarity across their digital presence. This transformation helped Fountain stand out in a crowded tech market while reinforcing their commitment to high-volume hourly hiring.

Tags: Experience, Hiring, Messaging, Technology