Structural Packaging And Physical Branding For Chobani
LAYER collaborated with Chobani to envision the future of the brand’s packaging and physical identity. The project explored innovative structural forms and tactile branding elements to elevate the consumer experience.
Earth Rated collaborated with design agency LAYER on a comprehensive brand refresh that simplifies its identity and supports expansion across pet care categories. The two-year project introduced a new brandmark, cohesive design system, and nearly 50 packaging and retail touchpoints. The redesign aims to make dog ownership simpler while strengthening Earth Rated’s position in the pet market.