Studio: Landscape

Client: Giro

Work: Campaign

Industry: Sports

Global Launch Campaign For Giro Spring/summer '25

Landscape partnered with Giro to create 'Artifacts of Obsession,' a global campaign reasserting the brand’s dominance in performance cycling. Through authentic storytelling and dynamic content, the campaign celebrated Giro’s heritage, athlete partnerships, and technological innovation across digital and physical channels.

Tags: Athletic, Authentic, Dynamic, Energetic, Performance, Storytelling