Animated Brand Film For Wealthsimple Trade App

Buck created a playful and musically driven brand film for Wealthsimple’s Zero Fee Trade App. Using a ‘zero’ as a visual motif, the piece cycles through investment sectors with colorful, icon-based 3D animation and a nostalgic, tongue-twisting song inspired by classic educational jingles. The result is a vibrant and memorable campaign that went viral during the pandemic launch.