In their own words
Seeing how designers use our typefaces in the wild is always inspiring.
Aeonik was born out of frustration at never quite finding the right sans serif.
It is my aim to produce fonts that, as a designer, I would want to use in my own work.
It’s so important to consider how the font will work across multiple weights.
Dark blue is a colour traditionally associated with the finance sector so rather than ignore this, we instead decided to embrace the colour and give it a contemporary twist.
A muted colour palette of pastels and greys allows us to print each issue in black and metallic bronze ink.
We always try to apply the ‘Less is More’ philosophy to our design work, particularly with identity design.
Articles & interviews
- The best new fonts for March 2026
Creative Boom’s March 2026 roundup by Tom May highlights five notable new typefaces that balance historical influence with contemporary craft. Featured releases include Mark Caneso’s experimental ‘Please’, Neville Brody’s agitprop-inspired ‘BF Popaganda’, CoType’s softened ‘Aeonik Soft’, ALT.tf’s feminist revival ‘ALT Erogenous’, and Rubén Fontana’s sculptural ‘Archibrazo’. The article celebrates thoughtful, durable design amid global uncertainty.
- "Top 50 Fonts Designers Will Love in 2026"
Creative Boom’s article by Tom May surveys the design community to identify 50 typefaces expected to trend in 2026. The roundup highlights a mix of contemporary and classic fonts from leading foundries such as Grilli Type, Klim, ABC Dinamo, and Pangram Pangram. It reflects a broader trend toward revisiting familiar grotesques and serifs with modern refinements for digital and branding applications.
- CoType Foundry Revamps Site, Expands Aeonik Typeface Globally
The Brand Identity interviews CoType Foundry’s Mark Bloom and Diana Ovezea about the foundry’s new website and the global expansion of its Aeonik type family. The redesign introduces a streamlined checkout system and expanded language support, while Aeonik now includes Condensed and Extended versions and scripts such as Arabic, Thai, Hebrew, and Hangul. The article explores the collaborative process behind the revamp and the foundry’s ambitions for global typography.
- Studio Oker’s identity for JIDU mirrors the high-tech nature of the AI-powered electric vehicle
Studio Oker created a futuristic brand identity for JIDU, an AI-powered electric vehicle venture by Geely and Baidu. The design centers on a pixel motif symbolizing data and autonomy, complemented by a metallic violet accent and custom typefaces developed with Displaay and CoType Foundry. The result reflects JIDU’s high-tech, forward-looking ethos through geometric precision and technological sophistication.
- Mark Bloom on launching CoType Foundry after seven years of planning
The Brand Identity interviews designer Mark Bloom about launching his new London-based type foundry, CoType, after seven years of planning. Bloom discusses his journey from graphic design to type design, the creation of his first fonts, and the development of CoType’s initial catalogue of four typefaces. He also shares insights into his design process, inspirations, and future plans for the foundry.
- Socio
The Brand Identity interviews Mark Bloom, Design Director at London-based studio Socio, about the studio’s evolution, design philosophy, and notable projects such as the Hedeker identity and Capital Newspaper. Bloom discusses Socio’s reductive design approach, use of color and materials, and collaborations with illustrators like Damien Weighill. The conversation also touches on studio culture, London’s design scene, and the importance of maintaining a cohesive yet flexible brand identity system.