Stone&skillet Design Cases
1 case across 1 studio
News & interviews
- Wedge builds Stone&Skillet identity around its signature skillet
The Brand Identity · Jun 9, 2026
Montreal-based studio Wedge rebranded New England English muffin company Stone&Skillet, centering the new identity around the skillet that inspired the brand’s name. The redesign introduces a bold color palette, a simplified skillet logo, and expressive photography by Paul Hempstead to strengthen shelf presence and unify the brand system. The result balances warmth, craft, and modernity while standing out in the bakery category.