1 case across 1 studio
Designers and creative leads credited on Commo projects in press coverage.
The Brand Identity · Jan 30, 2026 · Interview
The Brand Identity interviews Hong Kong-based designer Mak Kai Hang about his journey from book design to leading branding projects for major Asian clients. He discusses his studio’s philosophy of combining experimentation with timeless craftsmanship, his experience at Commission Studio in London, and the milestone of redesigning HEYTEA’s logo. The conversation explores his approach to type design, fashion branding, and maintaining a small, focused studio team.
It's Nice That · May 20, 2025
Companion–Platform created a variable, seasonally adaptive identity for Uncommon Fruits, a research initiative by Robida Collective exploring fruit trees and edible ecology. The identity features a flexible logo system inspired by natural growth and uses typefaces Cerial and Gaisyr to balance familiarity with organic form. The website extends this concept through an 'orchard of words' that encourages exploratory navigation.
It's Nice That · Feb 10, 2025
Independent studio Barkas has rebranded Common Goal, a global football network, with a warm and inclusive identity that moves away from flashy sports aesthetics. The new design features a hand-drawn logo forming a heart, a set of illustrated icons, and a colour palette of soft, accessible tones. The project aims to reflect Common Goal’s community-driven mission and inclusive spirit within the football world.
The Brand Identity · Jan 24, 2025
Barkas has rebranded Common Goal, the global football charity, with a bold and human-centered identity that reflects the organisation’s mission to unite sport and social impact. The new design features the RAW typeface by Out of the Dark, a vibrant and accessible colour palette, and hand-drawn illustrations that balance energy with warmth. The rebrand aims to amplify Common Goal’s message of inclusivity and optimism across its global community.
The Brand Identity · Nov 14, 2023
Toronto-based studio newkid created a refined wordmark and brand refresh for Commonplace, a real estate platform focused on equitable development. The design features interconnected letterforms symbolizing collaboration, architectural inspiration, and photography by Clarissa Bonet. Neubau’s NB Grotesk and NB International typefaces support the brand’s understated yet impactful identity.
The Brand Identity · Jan 26, 2023
London-based studio Human After All created the brand identity for Common Power, a Greenpeace initiative promoting renewable energy and community empowerment. The identity uses everyday energy iconography, bold typography, and electric green hues to convey activism and accessibility. Executive Creative Director Paul Willoughby emphasizes the design’s flexibility and alignment with Greenpeace’s established brand trust.
The Brand Identity · Dec 20, 2016 · Interview
The Brand Identity interviews Jefferson Perky, Creative Director of Nashville-based studio Perky Bros, about the studio’s origins, design philosophy, and approach to branding across diverse industries. Perky discusses projects for clients like Wagon Wheel, Treadwell, Common Lot, and No. Six Depot, emphasizing craft, materiality, and thoughtful design. The conversation highlights the studio’s small size, versatility, and commitment to authentic, tactile brand experiences.